Noa James & Ritual Fade • It’s Time (The Wind Said) [Official Music Video]

Fri, 07 Aug 2026 13:35:53 +0000

It’s Time (The Wind Said) is a chapter from Land of Love, a collaboration between Noa James and producer Ritual Fade, blending trip hop, conscious hip hop, and electronic music.

Filmed in the natural landscapes of Southern California, this visual reflects on grief, healing, and transformation.

Inspired by the passing of Noa James’ grandfather, the song explores the difficult process of letting go of old versions of ourselves and making room for growth.

Sometimes a broken heart is not the end of the story.
Sometimes it is making room.

It’s Time (The Wind Said) is about standing between fear and faith, loss and love, and choosing to move forward.
The wind brought the message.
The choice was what to do with it.

Land of Love available now.

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